Five homepages for the Pastarello website, each committed to one art direction. Every page has a tweak panel (press T) for fonts, sizes, colours, spacing and motion, and keys 1 to 5 switch directions. Imagery is generated to the brief and stands in for the client's project photography; project names are placeholders. Desktop first.
V1Editorial CultivatedWarm white, oxblood as a restrained accent, Bodoni with a grotesk, precise grid and fine rules. Design magazine meets private archive.Open
V2Oxblood / WhitePure white ground, oxblood as the signature in type, rules and framing. Graphic, high contrast, fashion editorial.Open
V3Collected WorldWalnut ground, ivory type, brass and oxblood, layered overlapping images. Entering an interior.Open
V4Art / Film / SpaceBlack and ivory, full-bleed hero, wide cinematic crops, slow pacing. A sequence of stills.Open
V5Cultural EclecticWarm white with oxblood, olive and ink blocks, Boska italic with a grotesk, type touching image, unexpected crops. Wit and elegance.Open